Threatening messages aimed to prevent digital piracy have the opposite effect if you're a man, a new study from the University of Portsmouth has found. According to the research, women tend to respond positively to this kind of messaging, but men typically increase their piracy behaviors by 18%.
I remember the commercials “Piracy is not a victimless crime” pissed me off so hard, and drove me to download much more than I otherwise would have
Won’t somebody think of the shareholders?!
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